About Ibotta
Ibotta is a performance marketing platform allowing brands to deliver digital promotions to hundreds of millions of consumers through a network of publishers called the Ibotta Performance Network (IPN). Founded in 2011, Ibotta has credited American consumers with over $1.6 billion in cash rewards through our network.
We work everyday in pursuit of our mission:
Make Every Purchase Rewarding
The Latest Press Releases
10/24/23
10/5/23
Ibotta Expands Leadership Team with Appointment of Former Goldman Sachs Executive to Senior Vice President of Finance
9/27/23
Ibotta Unlocks Earning Possibilities for Every College Athlete Nationwide
Company overview
Founder Bryan Leach had the idea for Ibotta on an international flight after watching a fellow passenger upload a receipt for an expense report. He thought, what if you could simply upload a picture of a receipt and get instant cash back? Fast forward to today, and Ibotta is a leading performance marketing platform. We now partner with some of the worlds largest and most impactful brands and retailers to help make every purchase rewarding.

Why brands work with us

Why publishers work with us

Why consumers love us
At Ibotta, we try to improve the lives of millions of consumers every day. We do this by helping them earn cash rewards on thousands of everyday items. Whether it’s the ease of receiving cash back while shopping at their favorite store, or the convenience of Ibotta’s direct to consumer properties, we’ve made it our mission to make every purchase rewarding – from groceries to electronics to clothes and more. With over $1.6 billion in rewards earned by consumers, it’s no wonder they love us.
